With the General Election just 65 days away – the issue of housing seems to be creeping back up the political agenda.
Over the past few days we’ve seen housing re-enter the top 10 list of voter concerns according the pollsters at Ipsos Mori. I’m delighted to see housing enter the political fray again. Over the last six months it seemed to have dropped off the radar but now it’s back; and the political parties seem to be taking note. All of the parties have been talking about it over the past few weeks and if the polls are to be believed, we could be heading for another coalition; so maybe it’s a good sign that there’s common ground amongst them when it comes to recognising that more needs to be done to tackle the housing crisis.
Later this month I’m heading down to London to take part in what’s being billed as one of the largest housing rally’s for a generation. The Homes For Britain campaign is uniting the housing sector as one voice – for the first time projecting one simple message – whoever has the keys to Number 10 in May – they need to set out a plan to solve the country’s housing crisis within a generation.
Some will say we need more aspiring homeowners, others will say we need more affordable homes and people like me will say we need lots more council housing to solve the problem. After all, in cities like Wolverhampton where there are 12,000 wanting a council house, there’s clearly a supply and demand deficit which only the government can address. The reality is, we probably need a little bit of all of these things – throw in a more regulated private landlord sector too - and you’d be well on the way.
But what we often seem to do is talk about housing as an asset or commodity – and what we really need to do is remind ourselves of the human impact housing has. Having somewhere to call home is, for me, a basic human necessity. Having somewhere that’s warm, safe – and that people can afford is a must for our society. What we do know is that the local will to make a difference is already there. Our council is an ambitious one and the 40 new homes they’ve just built in the city are a sign that locally we’re doing what we can – it’s the political will at Westminster that’s really needed now.
Not enough homes have been built over the year across the country. I think there’s been a recognition from all parties that this is an area they’ve struggled to deal with. And to be fair to them – it’s not necessarily an issue which has been at the forefront of the electorate’s mind either. The housing sector hasn’t pressed this forcefully enough – we haven’t got our message out there to the public.
But the tide is turning. Thanks to campaigns like Homes For Britain, more and more people recognise we’ve got a problem. Whether it’s young people looking to start a family, families getting bigger or older people desperate for a more suitably-sized home – people are more aware than ever that more needs to be done.
A lot can be achieved in five years - whoever enters Downing Street on 8th May may have just five years to leave their lasting legacy – wouldn’t it be something if that legacy was the solution to our country’s housing crisis?
You can find out more about Homes For Britain at http://homesforbritain.org.uk/.
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